©2017 by Rebecca Carlson. Proudly created with Wix.com


I'm a Brooklyn-based creative marketing strategist specializing in content strategy, influencer marketing, and social media who is obsessed with culture. I'm inspired by data-driven insights and research, and the creativity of everyday people.

I originally moved to New York in 2006 for school to study journalism, but then social media captured my attention.  Navigating new cultural trends and understanding how communities are built and defined has been my passion for over ten years. While earning awards and industry recognition at 360i, MKG, Sprinklr, and Wunderman, I also co-founded FindSpark, the largest and most inclusive professional community for students and recent grads in the country, was a freelance contributor for content marketing startup Contently, and have been active in the NYC art community for over six years.

Raised by small business owners who were both born in the rural Midwest, I bring my work ethic and integrity in everything I do and understand the value of community. Ever since I was a child growing up in Newark, Delaware, I have been passionate about volunteering and activism and am still exploring how shared experiences of art and creativity can build strong communities.

I currently live in my dream neighborhood Greenpoint, Brooklyn with my husband (who I met while working at the same social media agency) and spend my days providing marketing consulting to brands and businesses, painting, thinking, and trying to learn something new.